Available for full-time roles & freelance projects

I build websites that rank & convert.

Front-end developer with a marketing brain. I build performant, SEO-optimized sites in Next.js and understand the strategy behind them — keyword targeting, lead funnels, and analytics that actually measure results. Based in Milwaukee, WI — available remotely.

98%

Lighthouse Performance

100%

Lighthouse SEO Score

13+

Pages Deployed

3+

Keyword-Targeted Posts

Next.jsReactTypeScriptTailwind CSSTechnical SEOCore Web VitalsSchema MarkupGoogle AnalyticsEmail Marketing

What I do

Development and marketing working together

Most teams coordinate between a developer and a marketer to ship a site that performs. I bridge both — so nothing gets lost in translation between design, code, and growth.

01

Build

Fast, accessible sites that Google can actually read

I build in Next.js with server-side rendering from day one — so search engines see complete HTML, not a blank JavaScript shell. Every site is mobile-first, accessible, and optimized for Core Web Vitals before a single line of content is written.

Next.js App RouterReactTypeScriptTailwind CSSVercelSemantic HTMLARIA accessibility
02

Optimize

Technical SEO that moves the needle in Search Console

Metadata strategy, JSON-LD structured data, sitemaps, canonical tags, Open Graph — the full technical stack that tells Google exactly what your site is and earns it placement in results. I've hit 100 SEO on Lighthouse and passed Google's Rich Results Test. This isn't theory — it's implemented and measured.

Technical SEOJSON-LD SchemaCore Web VitalsGoogle Search ConsoleLighthouseOpen GraphSitemap & robots.txt
03

Grow

Marketing funnels that turn visitors into leads

Traffic without conversion is vanity. I layer email capture, keyword-targeted content, and GA4 conversion tracking on top of every site I build. The goal isn't a pretty page — it's a measurable pipeline from search result to inbox.

Content StrategyKeyword ResearchEmail MarketingGoogle Analytics 4Conversion TrackingFormspreeMailchimp

Selected work

Projects built to perform and convert

Real projects with real results. Every number below came from a live deployed site — not a localhost audit.

Clear Ledger Bookkeeping website homepage screenshot
Live

Next.js · Technical SEO · Marketing Funnel

Clear Ledger Bookkeeping

A complete local business web presence built from scratch

Designed and built a full marketing-ready website for a mock Austin TX bookkeeping firm — from information architecture and content strategy through deployment and Search Console submission. Every decision was intentional: SSR for crawlability, LocalBusiness schema for rich results, keyword-targeted blog content for organic traffic, and a working lead funnel to close the loop.

98%

Performance

100%

SEO

100%

Best Practices

92%

Accessibility

What was built

  • Next.js App Router with server-side rendering
  • Full metadata API — title templates, canonical, OG tags
  • LocalBusiness JSON-LD schema — passed Rich Results Test
  • 3 keyword-targeted blog posts targeting local search intent
  • Formspree lead capture form with email automation
  • Auto-generated sitemap.xml and robots.txt
  • Google Search Console — verified and sitemap submitted
  • GA4 conversion tracking on form submission
Next.js 16TypeScriptTailwind CSSVercelFormspreeJSON-LDGA4
View live site

More projects in progress. See my GitHub →

About

The developer who actually reads the analytics

I came to development through a non-traditional path — years of varied work across different industries that gave me something most developers don't have: a real understanding of what businesses actually need from their web presence. Not just a fast site. A site that brings in customers.

That background pushed me toward the intersection of development and marketing. I got tired of seeing beautifully built sites that ranked for nothing and converted nobody. So I learned both sides — Next.js and React for the build, technical SEO and content strategy for the growth.

The result is the Clear Ledger project — a fully deployed local business site that scored 98 on Performance and 100 on SEO on Lighthouse, passed Google's Rich Results Test, and has a working lead capture funnel from search result to inbox. Built entirely on my own initiative.

Based in Milwaukee, WI. Available for remote full-time roles and select freelance projects. If you need someone who can build the site AND understand why it should be built a certain way — that's the conversation I want to have.

I build for outcomes

A site that looks good but doesn't rank or convert isn't finished. Every decision I make has a reason behind it — performance, SEO, or conversion.

I learn by shipping

The Clear Ledger project wasn't assigned to me. I built it to prove I could. That's how I approach everything — real projects, real feedback, real results.

I bridge the gap

Developers and marketers speak different languages. I'm fluent in both. That means nothing gets lost between design, code, and growth strategy.

I'm always in motion

Anki decks, documentation, side projects — I'm consistently building the mental index that makes me faster and more useful over time.

Currently

  • Drilling SEO interview questions with Anki
  • Building this portfolio site
  • Deepening Next.js App Router knowledge
  • Studying GA4 and conversion tracking

Contact

Let's build something worth ranking

Whether you're looking for a developer who understands marketing, a technical SEO partner, or someone to build your next project from the ground up — I'd love to hear about it. Response within one business day.

Currently open to

Full-time remote rolesFreelance projectsContract workCollaborations

No spam. Response within one business day.